DocRock From Cigna
Written by Marlo .
I had a number of health insurers contact me to point out that they also have some form of kid/young adult friendly health education and awareness campaign after my post about Aetna’s yesterday.
The one that I missed, that everyone else seemed to know, was the DocRock series of videos offered by Cigna. Dr. Mache Seibel, a.k.a. DocRock, is a real doctor with the University of Massachusetts Medical Center. He has teamed with CIGNA to launch the H1N1 Rap video at www.youtube.com/cignatv. One video “raps” for kids about 5 tips to avoid Swine Flu.
The series may be a bit too kid-centered to be an effective tool in an employment setting. But they are fun to watch. Perhaps letting employees know and share the videos with their kids may help those with kids stay healthy.
DocRock From Cigna originally appeared on About.com Business Insurance on Wednesday, November 18th, 2009 at 13:35:41.